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ADRIAN JOFFE

The Cautious Visionary

Words | Douglas Brundage Translation | Catherine Cheung Design | Edward Chiu Photography | Jerry Buttles Camera | Fujifilm X100S Lens | Fujinon 23mm f/1.2

Since the beginning, Kawakubo’s COMME des GARÇONS has been equal parts puritan and pioneer – heralding the power of blacked-out, design-oriented, intellectually stimulating clothing decades before fashion was ever considered a conversation starter. Her designs have been deemed both “brilliant” and “unwearable,” often at the same time. Yet little of her latest Dover Street Market endeavor could be possible without the strategic support of her husband, CEO and long-time collaborator Adrian Joffe.

We talked with Adrian about their latest Dover Street Market shop in New York City, and the future of COMME des GARÇONS.